week 2 bus 599

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“Growing Honest Tea”  Please respond to the following:

  • Review the following documents:
    • Honest Tea’s business plan for 1999 (PDF).
    • A strengths, weaknesses, opportunities, and threats (SWOT) analysis based on Honest Teas’ business plan (PDF).
  • Suppose Honest Tea has hired you as a consultant to evaluate the completeness of their strategy for future growth. Base your evaluation on the provided SWOT analysis. Provide a rationale for your response.

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