Explain briefly an essay not less than 2 page how can you make people willing to pay for using the proposed services/products or how would you modify the Value Chain.

Considering the challenge of Ad-blocking software, and the consumer behavior of next generations, devise a set of suggestions in order to craft your actual Business Model to make possible to collect revenue direct from users, instead of third party advertisers.
Explain briefly an essay not less than 2 page how can you make people willing to pay for using the proposed services/products or how would you modify the Value Chain.