a. In many cases, the communicator needs to adhere to a variety of laws and regulations when delivering negative messages.
b. Good ethical practice demands care and sensitivity in the content and delivery of negative messages, as these messages can have a profoundly negative effect on the people who receive them.
c. Communicators need to manage their own emotions when crafting and distributing negative messages while at the same time considering the emotional needs of their audiences.
d. All of the above are important reasons to maintain ethics and etiquette in negative messages.