Video Highlights Picture the following and you begin to get a sense of the culture at Teracycle….

Video Highlights

Picture the following and you begin to get a sense of the culture at Teracycle. Most the employees are 25 and younger, and they’re willing to work insane hours for minimal pay because they believe in the company. All of the desks, chairs, phones, and computers in the office are recycled or made out of recycled materials. The outside of the building is covered in graffiti. Every year, they have a graffiti jam in which they paint all the walls black again so new graffiti artists from all over the world can give the place a new look. In honor of their graffiti-rich workplace, they are launching a new line of pots covered in original graffiti as well. Culture can be hard to discern at a large corporation, but at TerraCycle, you can’t miss it. Discussion

Questions

1. How does TerraCycle’s use of graffiti support its organization culture?

2. Which of the primary mechanisms for reinforcing culture is used most by Tom Szaky, CEO and founder of TerraCycle?

3. How does the organization culture of TerraCycle contribute to the organization’s success?