The sales manager is convinced that a $60,000 expenditure on advertising will increase unit sales by…
Drake Company”s income statement for the most recent year appears below:
Sales (26,000 units)
$650,000
Less: Variable expenses
442,000
Contribution margin
208,000
Less: Fixed expenses
234,000
Net operating loss
$ (26,000)
The sales manager is convinced that a $60,000 expenditure on advertising will increase unit sales by fifty percent without any other increase in fixed expenses. If the sales manager is correct, the company”s net operating income would increase by:
A) $44,000
B) $34,000
C) $30,000
D) $49,000