In your work as a video game designer, you know that eager players search the web for any scrap…

In your work as a video game designer, you know that eager players search the web for any scrap of information they can find about upcoming releases. In fact, to build interest, your company’s public relations department carefully doles out small bits of information in the months before a new title hits the market. However, you and others in the company are also concerned about competitors getting their hands on all this “prerelease” information. If they learn too much too soon, they can use the information to improve their own products more quickly. You and several other designers and programmers maintain blogs that give players insights into game design techniques and that occasionally share tips and tricks. You have thousands of readers, and you believe that your blog helps build customer loyalty. The company president wants to ban blogging entirely so that bloggers don’t accidentally share too much prerelease information about upcoming games. Would this be a wise move? Why or why not? [LO-5]

 

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